Links to Other Advertising Sites

Quick links to sections on this page:

• General Sites
• Advertising Associations and Research Centers
• Magazines
• Journals
• Collections of Advertisements
• Awards in Advertising
• Advertising Quotes
• Commentary

This page is presented as a list of advertising sites which you might find useful - it is not presented as a complete listing of advertising sites on the Web. Advertisingprinciples.com doesn't endorse any of the comments or conclusions on these sites.

General Sites

• A Convenient Summary of Advertising Resources on the AMA site
• Adforum - news, books, ads, and information about agencies.
• Advertising World (University of Texas)
• ChangingMinds.org
• Information Sources for Advertising (University of Pennsylvania Library)

Advertising Associations and Research Centers

• Advertising Educational Foundation
• Advertising Research Foundation
• American Academy of Advertising (AAA): An organization of advertising scholars and professionals with an interest in advertising practice and education
• American Advertising Federation
• American Association of Advertising Agencies
• Association of National Advertisers
• Canadian Advertising Research Center
• Center for Media Research
• Institute of Practitioners in Advertising (UK)
• World Advertising Research Center

Magazines

• AdAge.com by Advertising Age , the magazine
• AdAgeGlobal.com
• AdCritic.com
• Admap
• Adweek

Journals

• Journal of Advertising
• Journal of Advertising Research
• International Journal of Advertising

Collections of Advertisements
Awards in Advertising

• ADDY Awards - Sponsored by the American Advertising Federation (AAF), the ADDY® Awards honor excellence in advertising. The competition begins with the 210 AAF member clubs. Local winners proceed to 14 regional competitions, and those winners proceed to the national finals. Starting in 2004, entries were accepted from entrants outside the U.S.
• Art Directors Annual Web Award Competition - Internet marketing, advertising, PR and design professionals who want to improve the quality of advertising, marketing and promotion used to attract visitors to corporate websites.
• Advertising Works . Awards for UK ad campaigns began in 1980. As of the 2002 Awards, there were 765 case histories.
• Cannes Lions - The International Advertising Festival  (Cannes) is located in London. During the Festival week, participants see around 5,000 commercials, 3,500 outdoor ads, 6,000 print ads, 1,200 websites, 900 online ads, 800 media solutions and 1,200 direct marketing entries.
• Clio Awards - International advertising awards for TV, Print, Outdoor, Radio, Integrated Campaign, Innovative Media, Design, Internet, Content & Contact, and Student work.
• EFFIE Awards - The New York American Marketing Association introduced the EFFIE Awards in 1968. It is a national award to recognize creative achievement in meeting advertising objectives.
• Fiap - Hosted in Argentina, the Festival Iberoamericano de Publicidad was created in 1969. It includes Graphics, Radio, Television, Movie, audiovisual production techniques, Internet/Website, and Media Innovation.
• The One Show - Annual festival with many categories.

Advertising Quotes

• The University of Texas at Austin provides relevant quotations to spice up your next presentation.

Commentary

• Dr. Max Sutherland , Marketing psychologist and columnist

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