US Advertising Growth - TNS Media Intelligence CRM report, "U.S. Advertising Market Exhibits Strong Growth in 2003"
Useful Media Sites
AdMedia A directory of Internet advertising sites including searchable advertising directories, advertising research sites, advertising organizations, advertising schools, and resources for the planning, development, and management of Internet advertisements.
Principle of the day:
5.12.1 Consider advertising a free trial or sample for products new to the target market