Advertising Principles - Evidence-based principles

Webcasts added to the commercials section

The section that was labeled as "Commercials that illustrate Advertising Principles” is now called “Commercials & webcasts that illustrate advertising principles” You might already have seen the delightful Volkswagen Fun-Theory webcasts on there. The latest additions are the Hayek vs. Keynes raps for Principle 5.1.2. They have enjoyed enormous popularity. Please send additional webcasts to be added.

© Copyright J. Scott Armstrong and Kesten C. Green. All rights are reserved.

Contact us with any suggestions here